Get started listing on Newegg

Learn how to use the data from your products to create new Newegg listings, avoiding common pitfalls

To begin, make sure your Newegg seller account and your Newegg integration settings in Listing Mirror are set up correctly. Newegg is strict about manufacturers, product identifiers, and what you can change after an item is created, so getting your listing data right before the first upload saves a lot of rework.

Before you begin

• An approved Newegg seller account. If you aren't registered yet, follow Newegg's seller registration steps first.
• Your Newegg Seller ID and a Secret Key for the service provider Listing Mirror. If Listing Mirror isn't listed as a service provider in your Newegg Seller Portal, email datafeeds@newegg.com from the admin email on your Newegg account. Ask for a Secret Key for the service provider Listing Mirror, and include your Seller ID.
• The site you sell on. Listing Mirror supports Newegg.com, Neweggbusiness.com, and Newegg.ca. Each site is a separate integration, so connect each site you sell on separately. Newegg.com and Neweggbusiness.com use US dollars. Newegg.ca uses Canadian dollars.
• Room in your Newegg plan. Newegg limits how many items each membership plan can list. If you reach the limit, Newegg rejects new items until you upgrade your membership or turn on listing overage in Seller Portal (Items > Enable Item Listings Overage).

Connect your Newegg account

1. From the Channels section of the left menu, click Connected channels and add Newegg.
2. Choose your Site, then enter your Seller ID and Secret Key.
3. Click Add Credentials. Listing Mirror checks your account with Newegg, fills in your store name, and starts importing your existing Newegg listings in the background.

Every setting is explained in Configure Newegg integration settings. These settings matter most for your first listings:

• Variations enabled: when this is on, a product's variations are grouped together on Newegg. When it's off, each variation becomes its own Newegg item. Grouped items have extra requirements (see below).
• Use product price: Newegg rejects big price drops (see the pricing pitfall below), so decide how you'll manage Newegg prices before you list. Learn more
• Update quantity, Max quantity, and Holdback quantity: these control the stock Listing Mirror sends to Newegg.

Common Pitfall: Manufacturer is a required field

Every Newegg item needs a Manufacturer from Newegg's own manufacturer list. You can't type in a manufacturer name. When a Newegg listing is created, Listing Mirror looks up your product's brand in Newegg's manufacturer list and uses the first manufacturer whose name contains it. If none match, the listing shows Manufacturer is a required field.

• Check that the manufacturer Listing Mirror picked is correct. A brand that's part of a longer manufacturer name can match the wrong one.
• If Newegg says Manufacturer/Brand: [your brand] does not exist!, request the brand in Newegg Seller Portal under Brands > Brands Enhancement > Brand Registry. Listing Mirror refreshes Newegg's manufacturer list weekly, so a newly approved brand can take up to a week to show up.
• Some manufacturers are restricted by Newegg (Cannot create item by restricted manufacturer). Ask Newegg to approve you for that brand.
• If you group variations, every variation in the group must have the same manufacturer.

Individual Listings

1. From the All Listings page, search for your product and click its Newegg listing.
2. Search for and select the Manufacturer.
3. Click Save.

Multiple Listings Using Spreadsheets

1. From the left menu, click Catalog, followed by Import & export.
2. From the dropdown, select Market Listing Complete Edit, your Newegg integration, and the category, followed by Download Template.
3. Once downloaded, open the sheet and fill in the manufacturer cells.
4. Save the sheet, head back to the Import & export page, and click Upload Template.

Common Pitfall: Missing UPC, ISBN, or MPN

Newegg requires at least one identifier on every item: a UPC, an ISBN, or a Manufacturer Part Number (MPN). Without one, the listing shows UPC, ISBN, or MPN are required. When a Newegg listing is created, Listing Mirror copies your product's UPC only if it's 12 digits (UPC) or 13 digits (EAN). Other lengths are left out. MPNs can be up to 40 characters.

Newegg checks identifiers against its whole catalog. These are the most common rejections:

• Item with the same UPC already exists in our system with a different manufacturer. The manufacturer doesn't match the one Newegg has on file for that UPC. Use Newegg's manufacturer for that UPC.
• An item with the same manufacturer and manufacturer part # already exists in our system with a different UPC. The UPC and MPN pair conflicts with an existing Newegg item. Check both values.

Individual Products

1. From the All Listings page, search for a product and click the title.
2. In the Variations box, click Customize View.
3. Enable the column for the identifier you have (UPC, ISBN, or MPN), followed by Save.
4. Enter your identifier.
5. Click Save, or Save & Apply if the Newegg listings already exist.

Multiple Products Using Spreadsheets

1. From the left menu, click Catalog, followed by Import & export.
2. From the dropdown, select Product Edit, followed by Download Template.
3. Once downloaded, open the sheet and enter the appropriate data into the identifier cells.
4. Save the sheet, head back to the Import & export page, and click Upload Template.

You can review the full documentation on our knowledge base. Learn more

Common Pitfall: Missing category or category details

Every Newegg listing needs a Newegg Category (Newegg calls it a subcategory), chosen on the Newegg listing page before the first upload. If the category is invalid, Newegg returns Category is not valid. Some Newegg categories also have required item details. Fill them in on the listing's category details, or in bulk with the Category Specific Add/Update template. Learn more

Common Pitfall: Variation Name 1 required

Newegg groups variations along one attribute. If Variations enabled is on and a product has more than one variation, the Newegg listing needs a Variation Name 1, which is the category attribute your variations differ by (for example, color). Each variation also needs its own Variation Value 1. Without them, the listing shows Variation Name 1 required. or Variation Value 1 required.

1. From the All Listings page, search for your product and click its Newegg listing.
2. Enter Variation Name 1, and a Variation Value 1 on each variation.
3. Click Save.

To set these in bulk, use the variation_name_1 and variation_value_1 columns of the Market Listing Complete Edit template. If your products vary along more than one attribute, turn off Variations enabled so each variation is listed as its own item.

Common Pitfall: Missing shipping weight or description

Newegg requires a shipping weight on every item (Shipping weight is required.). Listing Mirror converts your weight to pounds for Newegg. Newegg accepts at most 99999.00 lbs with 2 decimal places, so a weight entered in the wrong unit can be rejected as invalid. Item dimensions are sent in inches when you have them.

A description is also required (Product Description is missing.). Newegg allows up to 4,000 characters and only these HTML tags: ol, ul, li, br, p, b, i, u, em, strong, sub, sup, and img. Every tag must be closed. Otherwise Newegg returns All HTML Tag need closed.

Individual Products

1. From the All Listings page, search for a product and click the title.
2. In the Shipping Information section, enter your weight and unit of measurement, and check the description.
3. Click Save, or Save & Apply if the Newegg listings already exist.

Multiple Products Using Spreadsheets

1. From the left menu, click Catalog, followed by Import & export.
2. From the dropdown, select Product Edit, followed by Download Template.
3. Once downloaded, open the sheet and enter the appropriate data into the shipping_weight and shipping_weight_unit_of_measure cells.
4. Save the sheet, head back to the Import & export page, and click Upload Template.

Common Pitfall: Condition not accepted

Newegg uses these conditions: New, Refurbished, Used Like New, Used Very Good, Used Good, and Used Acceptable. If you don't set one on the Newegg listing, Listing Mirror converts your product's condition: New stays New, Used becomes Used Like New, and Refurbished stays Refurbished. Newegg doesn't allow every condition for every seller. If you see The condition you specified … is not available for current platform, choose a condition your account is allowed to sell. A Condition Note is only sent for used conditions on Newegg.com.

Common Pitfall: Price change rejected by Newegg's pricing safeguard

Newegg blocks large price drops on existing items. If a new price is more than $20.00 and 20% below the current Newegg price, Newegg rejects it with a markdown difference error. Either lower the price in smaller steps, or change your limits in Newegg Seller Portal under Items > Pricing Safeguards.

Other Newegg listing fields

• Package Quantity: required, and defaults to 1. Set it if you sell packs or sets.
• Item Package: Retail or OEM.
• Shipping: Default or Free.
• Country of Origin: defaults to USA. Newegg only accepts three-letter ISO codes (for example, USA, CHN, or CAN).
• Minimum Advertised Price and Checkout MAP: optional MAP pricing.
• Bullet points: up to 5.

List your products to Newegg

Individual Listings

1. From the All Listings page, find a product missing from Newegg.
2. Click the Add to Marketplace (+) button in the Newegg column.
3. Open the new Newegg listing, choose its Category, check the Manufacturer, and click Save.

Multiple Listings

1. From the All Listings page, find a group of products missing from Newegg.
2. On the left, click the checkbox for each listing you'd like to create.
3. Using the dropdown, click Create, followed by Newegg.

Multiple Listings Using Spreadsheets

1. From the left menu, click Catalog, followed by Import & export.
2. From the dropdown, select Create and Delete, followed by Download Template.
3. Once downloaded, open the sheet and enter C in the Newegg column and SKU row for the desired product.
4. Save the sheet, head back to the Import & export page, and click Upload Template.

You can read more about creating listings on our knowledge base. Learn more

After you publish

• Listing Mirror sends listings to Newegg in batches, and Newegg processes them on its side, so results aren't instant. Once Newegg finishes, any errors appear on the listing. To review them, go to Listings > Channel Listings and choose your Newegg store from the store picker at the top left.
• Error(s). Item not created. or Item Created with error(s). usually comes with a more specific reason from Newegg on the same listing. Fix that reason first.
• CEIN:Can't find this item in the system, please create it first means Newegg received a price or quantity update for an item it hasn't created yet. Fix the item's creation error, and the price and quantity updates will go through after that.
• Newegg orders import automatically. When you ship, Listing Mirror sends the tracking information to Newegg. Orders voided on Newegg are cancelled in Listing Mirror.

Need to view the status of your bulk template upload? Review your bulk upload history page.

Confused? Contact support!